You may be more familiar with the term “Google My Business” which is how Google Business Profile was previously known. But whatever it is called there seems to be some confusion as to who can actually create a profile and why you need one even if you already have a website. Today, let’s take a … Read more
A WordPress Maintenance Service Cures Insomnia A WordPress Maintenance Service is an essential for your business if you are not 100% confident in keeping your site up to date yourself. Honestly, I can’t tell you how many conversations I’ve had where I’m told “I look after all of the updates and maintenance of my website … Read more
Why Colour Is So Important Website colour matters – or does it? Following on from my post about the colours chosen for your website, I came across this great infographic I thought I’d share with you. We all have colours that we just like, I guess, but studies suggest there are much deeper reasons that … Read more
The colours of Catherine Cuffley may seem an extremely strange phrase to open an article. Let me explain… I’ve recently been working with a lovely lady named Catherine Cuffley who is an executive coach specialising in working with leaders and managers in Banking, Insurance and other City businesses. She is an expert in neuroscience and … Read more
Slogans, Taglines & Creating A Value Proposition… …you could be excused for being a tad confused! Creating A Value Proposition It sounds like it might have something to do with whether a bunch of flowers is really worth £5 but it is really so much more: UPDATE – DECEMBER 2015 If you are still preparing … Read more
10 Big reasons Why Checklists Don’t work Every business has processes that are repeated time and time again but there are some huge reasons why checklists don’t work… …and it has nothing to do with checklists! “Do you want fries with that?” Ever heard that phrase? Of course, if you’ve ever been into McDonalds you … Read more
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